By Michael Stelzner
Published December 16, 2011^[1]

In this video I interview Jesse Stay^[2], author of Google+ For Dummies and Facebook Application Development For Dummies.

He has a unique experience with both Facebook and Google.

Jesse shares insights behind Google+ and how it compares to Facebook. You’ll discover what Google is doing, how Google+ is different and why Google+ is a social media powerhouse.

Be sure to check out the takeaways below after you watch the video.

Here are some of the things you’ll learn in this video:

• How Google’s focus on Google+ impacts social media
• What Google is getting right and what their biggest challenge is
• How Facebook’s approach is different
• Tips to get your Google+ strategy right
• Discover the opportunity today for businesses on Google+
• Why you need to group your audience into different Circles on Google+
• How mobile impacts Google+

Connect with Jesse on Twitter @Jesse^[3] and check out Jesse’s Google+ For Dummies Facebook Page^[4] and blog^[5].

Are you on Google+? What tips do you have to share on using Google+ for business?Please leave them below.

Tags: google, google circles, google+ for dummies, google+ mobile, jesse stay, michael stelzner, mobile marketing, plus pages, video^{[6][7][8][9][10][11][12][13][14]}

References

1. ^{^} Posts by Michael Stelzner (www.socialmediaexaminer.com)
2. ^{^} Jesse Stay (twitter.com)
3. ^{^} @Jesse (twitter.com)
4. ^{^} Google+ For Dummies Facebook Page (www.facebook.com)
5. ^{^} blog (www.staynalive.com)
6. ^{^} google (www.socialmediaexaminer.com)
7. ^{^} google circles (www.socialmediaexaminer.com)
8. ^{^} google+ for dummies (www.socialmediaexaminer.com)
9. ^{^} google+ mobile (www.socialmediaexaminer.com)
10. ^{^} jesse stay (www.socialmediaexaminer.com)
11. ^{^} michael stelzner (www.socialmediaexaminer.com)
12. ^{^} mobile marketing (www.socialmediaexaminer.com)
13. ^{^} plus pages (www.socialmediaexaminer.com)
14. ^{^} video (www.socialmediaexaminer.com)